Versatile

Product Designer

Responsibilities

• Re-build company UI Kit from scratch.
• Design an app for workshops when installing devices to control the installation process.

Responsibilities

• Update and improve UX/UI for existing partner platform.
• Streamline existing design system and systematize color palettes, spacing, typography and components.
• Introduce design token system in Token Studio to sync design decisions between Figma and front-end apps.
• Extensive UX work for new AI sales assistant including navigation principles
• Rebrand, design and build new company website

Responsibilities

• Partake in defining the initial vision and setting direction for the project
• Analyze state of existing design, and identify UI components and elements across all Coloplast's websites
• set up design system architecture in Figma and building all UI components
• define and set up principles and systems for color theming, typography, spacing, elevation etc.
• define and set up the design token system in Token Studio to sync design decisions with the front-end
• document components usage, technical specification and general design system onboarding
• gather feedback from designers and stakeholders

Responsibilities

• Introduce Figma company wide and implement a design system- and component-based approach into the existing design/development cycle.
• Build foundational UI kits for 6 VAG brands and Semler to ensure design consistency with existing projects and the brands corporate identities.
• All new UX/UI design projects across all brands.

Select projects

• ŠKODA used cars
• Private leasing sites for Audi, Volkswagen, SEAT, ŠKODA
• Service- & repair plans for Audi, Volkswagen, SEAT, ŠKODA
• Volkswagen GO site - re-designing new long-term rental pages
• ŠKODA partner map V2 - rethinking the mobile experience and re-implementing the front-end
• Volkswagen accessories - redesigning existing accessory page
• ŠKODA finance calculator
• SEAT Hola - long term rental
• ŠKODA All Inclusive site
• Porsche Taycan prebooking campaign
• ŠKODA accessories - redesigning existing accessory page

Responsibilities

• Take ownership of all web related products and rethink an existing workshop SaaS product, to a production ready product.
• Plan and design Connected Cars Workshop and Fleet products while working closely with POs, FE and BE developers, data scientists and management.
• Identify existing end-user workflow challenges through interviews and user tests, and iterate over new UI solutions with the end-users.
• Define brand identity for Connected Cars.
• Technical specs for front-end developers hand-over, to ensure consistency between the prototypes and final product.
• Basic QA including bug-reporting for features before and after going live.

In an industry where change and innovation is scarce, Danish start-up Printix was on a mission to replace traditional business print infrastructure with a cloud-based SaaS solution.

Responsibilities

• Take lead on design direction and user experience for Printix' 3 SaaS products.
• Introduce a customer centric culture and design process.
• Establish a UI kit of components, colors, typography etc. for improved reuse and handover.
• Hands-on design, working closely with POs, frontend and backend teams.

Printix was acquired by Kofax for double-digit million figure (USD) in 2021.

Building a community of service connoisseurs, by enabling customers to focus on giving positive feedback on their service experiences.

Responsibilities

• Define a digital identity and set the design direction for Servicelovers products.
• Take charge on all things design.
• Design new mobile app for service loving customers to rate their experiences.

I had the pleasure of working for Vivino, a danish start-up company situated in Copenhagen and San Francisco, specializing in delivering wine ratings, reviews and prices to the biggest wine community in the world, with 65 mio.+ users and 15 mio.+ different wines.

My task was to help the Copenhagen based development team build a new front-end for Vivino.com. Back then their Android and iOS apps were generating a lot of traffic and new users (around 3 mio.), but their website was basically non-existing and was needed for non-mobile users and use-cases.

Responsibilities

• Implement frontend templates with the new design
• Working closely with the in-house designer, to guide the design process towards reusability and speed optimization.
• Identify reusable elements for components, streamlining typography and planning responsive behavior.
• Ensuring quality of final implementation.